The CHOC Cows

HOW IT STARTED UNTIL TODAY The Cows were started in 2008 by a group of eight enthusiastic cyclists keen to make a difference by raising funds for the CHOC Childhood Cancer Foundation. The founder members joined Kerrin and Grant Bain in cycling the 947 Cycle Challenge in memory of their 20-month-old daughter, Jessica, who had recently died from cancer. As CHOC had played a significant role in the Bain family's life, the decision was to make CHOC the sole beneficiary of their quest. They decided to don cow suits (Because that was the only animal suit they could hire 8 of!) And they succeeded in raising R230K in just over a week!!! FROM THERE... In 2009, the herd gained momentum and grew to an incredible 140 energetic cows. Just two years later, the Herd numbered a staggering 350 cows all riding for a purpose. 16 years later, thousands of people have participated in all kinds of events wearing cow suits. These events Include but aren’t limited to: Comrades, Marathon, Midmoo Mile, Two Oceans Marathon, Cape Town Cycle Tour, Ironman, ABSA Cape Epic, Sweeping at the Nissan Trail seeker series, Sanlam Cape Town Marathon, 36One, Oxpecker, Arctic Ice Challenge and even Kilimanjaro! To date the Cows have raised over R60 million for CHOC. The Cows brand is prominent in many sporting events in South Africa. With these funds that the Cows raise, they are able to assist CHOC with the various programs that they implement and help make a difference to the children, teenagers and their families who are being treated for cancer throughout South Africa.